SOUTHBROOK

the challenge

Southbrook Vineyards embodies Bill Redelmeier’s profound love affair with wine, the land, and the essence of “local.” Masterfully craft organic and biodynamic wines in the heart of in the heart of Ontario’s illustrious Niagara Peninsula wine region, the winery graces a sprawling 150-acre vineyard, consistently earning accolades from discerning critics and devoted connoisseurs year after year.

The previous website lacked proper Southbrook Vineyards’ branding and was difficult to navigate. The website was also hosted directly on WineDirect and it was time to move on to an SEO-focused platform.

our solution

A website was built on WordPress featuring Southbrook Vineyards’ brand elements throughout the complete design. A Classic WineDirect integration using subdomains allows for an easy transition in the future to All-New WineDirect. The Classic WineDirect store was designed to match the new WordPress website and create a seamless shopping experience. A Member dashboard was created in WineDirect as well to allow customers to access their account and make various customizations. The Southbrook Vineyards Tock account was integrated via modal for tasting room reservations. A vineyard map highlights the property and estate vineyards. To illustrate the commitment to sustainability, an interactive green map was added to showcase each of the 23 different sustainable and biodynamic efforts made around the property.