— ecommerce
Vinespring 3.0
MIGRATION & INTEGRATION
integrate Vinespring 3.0 into your existing website
For wineries looking to expand their DTC reach, selling online is essential. Vinespring is a modern platform allowing wineries the ability to run a wine store on their website without compromising style and user experience.
Vinespring has recently launched Vinespring 3.0 and wineries have the option to migrate from Vinespring 2.0 to 3.0. Having worked with many wineries on store integrations, we bring the knowledge and experience to update your Vinespring store and create a design that seamlessly matches your existing website and branding. Need a website redesign? We do that too.
— VINESPRING INTEGRATION: WHAT WE DO
Your Website + Custom Online Store
Whether you have a WordPress or Squarespace website, Vinespring integrates to create a seamless user experience.
Through Vinespring’s open API, our team is able to create a custom designed online store and embed it onto your website. Product pages are auto generated and we can customize them to fit your design needs. We also create custom wine-category pages for an easy shopping experience, integrated account login page, wine club registration page, and a cart popup and checkout page.
— ADDITIONAL CAPABILITIES
Data Layer with Cross-Domain Tracking
Analytical data is essential to measure the success of any marketing campaign. With a data layer offering cross domain tracking, we can enable complete end-to-end view and assessment of marketing campaigns, ad spent ROI and website performance while also unlocking powerful marketing automation capabilities.
Google Analytics
Monitor website activity and engagements via the data layer to enable a full suite of Google Analytics that you never knew were possible including enhanced ecommerce data.
Google Ads
The “data bridge” between the website frontend and Vinespring store enables laser-focused Google ad campaigns plus retargeting opportunities based on the user’s engagement with the website. The data layer handles the conversion codes and triggers pre-defined activities based on user-behavior like time on webpage, scroll depth and more.
Facebook Pixel
The Facebook Pixel utilizes the data layer “bridge” to track activity between the website and the Vinespring store. Now you can track conversions to serve relevant content such as browse and/or cart abandonment social media ads.
Email Marketing Automation: VBOUT
With marketing automation at your fingertips, you stand to deliver more relevant and personalized marketing and highly converting content including automated cart and browse abandonment emails, birthday specials, wine club and VIP promotions as well as SMS and anniversary specials.
With the lead scoring capabilities of VBOUT marketing automation you can see in real time who your most motivated and ready-to-buy wine clients are based on website activity, campaign engagement and social media behavior.
Email Marketing Option: Mailchimp
Vinespring offers a direct connection to Mailchimp allowing for complete capture of email sign ups, easy sending of wine club emails, and more.
— VINESPRING INTEGRATION
pricing
WORDPRESS, SQUARESPACE, WIX, SHOPIFY, & MORE
standard integration
lightfeatures
- Cart, login, and account pages live in VineSpring 3.0 with basic styling
- Wine & category pages live on website
- Can be upgraded to advanced or premium
advanced integration
medium bodiedfeatures
- Custom-design shop and wine-category pages
- Custom-design detail wine page
- Club login page and form
- Wine club registration page with sign-up form
- Cart popup and navigation module
- Checkout page
- Wine club account page with the following
- Home
- Allocations
- Clubs
- Edit Profile
- Order History
- Saved Addresses
- Saved Cards
- Change Password
premium integration
full bodiedfeatures
All Advanced Integration Features plus
- Featured wines displayed on homepage
- Option to create varietal/regional webpages and display related wines only
- Advanced Search Function by
- varietal
- region
- etc.
— OUR WORK
integration examples
Strala Vineyards
WORDPRESS INTEGRATION
Strala Vineyards brings is a family-owned, boutique winery offering distinct wines under a stylish and contemporary brand. We designed and developed a WordPress website and integrated Vinespring 3.0.
The wine shop page is completely customized, featuring on-brand design elements, and organized by wine varietals. Users can click into the various wines to learn more. Integrated login, account, and wine club signup pages create a seamless experience.
La Cave Wines
SQUARESPACE INTEGRATION
La Cave Wines brings small production French wines to the U.S. We integrated VineSpring 3.0 into their existing SquareSpace website and created category pages to allow users to shop by wine varietal.
A featured wines section on the homepage gives a peak of their great selection and a fully integrated account and checkout page creates a seamless user experience.
Smith-Anderson Wine Group
WordPress Integration
As a premier Napa Valley wine producer, Smith-Anderson required a website to display their various winery brands. We built a website showcasing each winery brand and integrated VineSpring 3.0 to allow users to shop different labels. We were able to display specific wines on each brand page and created custom account, cart, and checkout pages.
We also integrated the same VineSpring account into their additional websites – Stonehedge Winery and Havens Winery. This allows them to sell wines with one VineSpring Account, but across multiple websites with their own unique design.
