ecommerce

Vinespring 3.0

MIGRATION & INTEGRATION

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integrate Vinespring 3.0 into your existing website

For wineries looking to expand their DTC reach, selling online is essential. Vinespring is a modern platform allowing wineries the ability to run a wine store on their website without compromising style and user experience.

Vinespring has recently launched Vinespring 3.0 and wineries have the option to migrate from Vinespring 2.0 to 3.0. Having worked with many wineries on store integrations, we bring the knowledge and experience to update your Vinespring store and create a design that seamlessly matches your existing website and branding. Need a website redesign? We do that too.

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VINESPRING INTEGRATION: WHAT WE DO

Your Website + Custom Online Store

Whether you have a WordPress or Squarespace website, Vinespring integrates to create a seamless user experience.

Through Vinespring’s open API, our team is able to create a custom designed online store and embed it onto your website. Product pages are auto generated and we can customize them to fit your design needs. We also create custom wine-category pages for an easy shopping experience, integrated account login page, wine club registration page, and a cart popup and checkout page.

ADDITIONAL CAPABILITIES

Data Layer with Cross-Domain Tracking

Analytical data is essential to measure the success of any marketing campaign. With a data layer offering cross domain tracking, we can enable complete end-to-end view and assessment of marketing campaigns, ad spent ROI and website performance while also unlocking powerful marketing automation capabilities.

Google Analytics

Monitor website activity and engagements via the data layer to enable a full suite of Google Analytics that you never knew were possible including enhanced ecommerce data.

Google Ads

The “data bridge” between the website frontend and Vinespring store enables laser-focused Google ad campaigns plus retargeting opportunities based on the user’s engagement with the website. The data layer handles the conversion codes and triggers pre-defined activities based on user-behavior like time on webpage, scroll depth and more.

Facebook Pixel

The Facebook Pixel utilizes the data layer “bridge” to track activity between the website and the Vinespring store. Now you can track conversions to serve relevant content such as browse and/or cart abandonment social media ads.

Email Marketing Automation: VBOUT
With powerful cross-domain tracking, connecting the WordPress frontend with the Vinespring store unlocks the door to endless marketing automation capabilities. With the power of VBOUT, we help you to better serve your wine customers with personalization and efficiency.

With marketing automation at your fingertips, you stand to deliver more relevant and personalized marketing and highly converting content including automated cart and browse abandonment emails, birthday specials, wine club and VIP promotions as well as SMS and anniversary specials.

With the lead scoring capabilities of VBOUT marketing automation you can see in real time who your most motivated and ready-to-buy wine clients are based on website activity, campaign engagement and social media behavior.

Email Marketing Option: Mailchimp

Vinespring offers a direct connection to Mailchimp allowing for complete capture of email sign ups, easy sending of wine club emails, and more.

VINESPRING INTEGRATION

pricing

WORDPRESS, SQUARESPACE, WIX, SHOPIFY, & MORE

features
  • Cart, login, and account pages live in VineSpring 3.0 with basic styling
  • Wine & category pages live on website
  • Can be upgraded to advanced or premium
features
  • Custom-design shop and wine-category pages
  • Custom-design detail wine page
  • Club login page and form
  • Wine club registration page with sign-up form
  • Cart popup and navigation module
  • Checkout page
  • Wine club account page with the following
    • Home
    • Allocations
    • Clubs
    • Edit Profile
    • Order History
    • Saved Addresses
    • Saved Cards
    • Change Password
features

All Advanced Integration Features plus

  • Featured wines displayed on homepage
  • Option to create varietal/regional webpages and display related wines only
  • Advanced Search Function by
    • varietal
    • region
    • etc.

OUR WORK

integration examples

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Strala Vineyards

WORDPRESS INTEGRATION

Strala Vineyards brings is a family-owned, boutique winery offering distinct wines under a stylish and contemporary brand. We designed and developed a WordPress website and integrated Vinespring 3.0.

The wine shop page is completely customized, featuring on-brand design elements, and organized by wine varietals. Users can click into the various wines to learn more. Integrated login, account, and wine club signup pages create a seamless experience.

our work menu la cave

La Cave Wines

SQUARESPACE INTEGRATION

La Cave Wines brings small production French wines to the U.S. We integrated VineSpring 3.0 into their existing SquareSpace website and created category pages to allow users to shop by wine varietal.

A featured wines section on the homepage gives a peak of their great selection and a fully integrated account and checkout page creates a seamless user experience.

our work menu smith anderson

Smith-Anderson Wine Group

WordPress Integration

As a premier Napa Valley wine producer, Smith-Anderson required a website to display their various winery brands. We built a website showcasing each winery brand and integrated VineSpring 3.0 to allow users to shop different labels. We were able to display specific wines on each brand page and created custom account, cart, and checkout pages.

We also integrated the same VineSpring account into their additional websites – Stonehedge Winery and Havens Winery. This allows them to sell wines with one VineSpring Account, but across multiple websites with their own unique design.

HOW WE DO

client testimonials

"Andreas, Georgia, Maria and the rest of the team at WSI are a joy to work with. They are dependable, savvy, and truly understand digital marketing on a deep level. They did a fantastic job redesigning our website and we are thrilled with the results. We cannot recommend them enough!"

- Hill Family Estate

"We love working with WSI! All of their team members are extremely knowledgeable and helpful and they provide an excellent service!"

- Grgich Hills Estate

"We started working with WSI when we needed to make our website mobile friendly... Through the whole process they were responsive and professional and helped us analyze our options. Their web development team is skilled and the ongoing access to them is reassuring. We can't recommend them highly enough!"

- Dyer Wine

"Andreas and Georgia helped me upgrade and modernize the website for my wine brand. I was very impressed with what they had to offer... They are extremely well versed in website development, management, SEO, security and more. They are both very responsive to any needs or questions I have and follow through on any projects we undertake."

- Aiken Wines

"We were happy with their timelines- they were realistic and they stuck to them! We got everything when it was promised. Knowledge of behind the scenes on the websites was impressive. Their final work was very nice! We were very happy on it!."

- Maldonado Bottling

WE SPEAK WINE (AND WE DRINK IT TOO)

let's talk

707 927 5139

info@wsinextgenmarketing.com