FREE All-New-WineDirect Integration



integrate the All-New WineDirect into your new custom designed website

WineDirect has partnered with BigCommerce, a leading ecommerce provider, to release the All-New WineDirect solution, featuring a modern and user-friendly experience for its customers. This new solution enables the creation of completely custom design websites using WordPress, while pulling in all the wine related information and store functions from the All-New WineDirect right onto the custom website.

All wineries using WineDirect today will need to go through the migration. This offers the opportunity to create a custom design website that best represent your unique brand plus the seamless integration of a leading conversion optimized winery ecommerce solution.


Kickoff 2023 with a new custom website featuring a user-friendly ecommerce solution.

Let's talk.
winedirect wordpress wine store integration graphic


WordPress, BigCommerce Hosted, & WineDirect Hosted

The All-New WineDirect enables the use of WordPress, other popular CMS platforms, BigCommerce hosted websites, and WineDirect hosted websites.

If you choose WordPress, we are able to completely customize all aspects of the design from homepage to shop to checkout. With the All-New WineDirect + BigCommerce partnership, we will use the BigCommerce plugin to pull in your store.

Using shortcodes, we can embed products into any page and categorize them by varietal, region, etc. Product pages can be customized and wine club registration pages integrated.


Data Layer with Cross-Domain Tracking

Analytical data is essential to measure the success of any marketing campaign. With a data layer offering cross domain tracking, we can enable complete end-to-end view and assessment of marketing campaigns, ad spent ROI and website performance while also unlocking powerful marketing automation capabilities.

Google Analytics

Monitoring of cross-domain website activity and engagements via our data layer enables a full suite of Google Analytics that you never knew were possible including enhanced e-commerce data.

Google Ads
The “data bridge” between the website frontend and WineDirect store enables laser-focused Google ad campaigns plus retargeting opportunities based on the user’s engagement with the website. The data layer handles the conversion codes and triggers pre-defined activities based on user-behavior like time on webpage, scroll depth and more.
Facebook Pixel

The Facebook Pixel utilizes the data layer “bridge” to track cross-domain activity between the website frontend and the WineDirect store. Now you can finally track conversions to serve relevant content such as browse and/or cart abandonment social media ads.

Email Marketing Automation

The All New WineDirect will allow for the connection of the most popular email marketing tools such as Mailchimp, Klaviyo, and Constant Contact.

With marketing automation at your fingertips, you stand to deliver more relevant and personalized marketing and highly converting content including automated cart and browse abandonment emails, birthday specials, wine club and VIP promotions as well as SMS and anniversary specials.


client testimonials

"Andreas, Georgia, Maria and the rest of the team at WSI are a joy to work with. They are dependable, savvy, and truly understand digital marketing on a deep level. They did a fantastic job redesigning our website and we are thrilled with the results. We cannot recommend them enough!"

- Hill Family Estate

"We love working with WSI! All of their team members are extremely knowledgeable and helpful and they provide an excellent service!"

- Grgich Hills Estate

"We have thoroughly enjoyed working with WSI for the past 15 months. We have seen positive growth in many areas of our business including e-commerce, traffic... brand exposure, the effectiveness of our email marketing, quality of customer data... Additionally, we worked with WSI to re-design both of our websites to ensure optimization and enhance the user experience."

- The Good Life Wine Collective, Handwritten Wines & Jessup Cellars

"We started working with WSI when we needed to make our website mobile friendly... Through the whole process they were responsive and professional and helped us analyze our options. Their web development team is skilled and the ongoing access to them is reassuring. We can't recommend them highly enough!"

- Dyer Wine

"Andreas and Georgia helped me upgrade and modernize the website for my wine brand. I was very impressed with what they had to offer... They are extremely well versed in website development, management, SEO, security and more. They are both very responsive to any needs or questions I have and follow through on any projects we undertake."

- Aiken Wines

"We were happy with their timelines- they were realistic and they stuck to them! We got everything when it was promised. Knowledge of behind the scenes on the websites was impressive. Their final work was very nice! We were very happy on it!."

- Maldonado Bottling


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477 Devlin Road, Ste 104 | Napa, CA 94558

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